UTM Builder
Create custom campaign URLs with UTM parameters to track your marketing campaigns across different channels and platforms
Campaign Details
URL BuilderFill in your campaign details to generate a trackable URL with UTM parameters
The full website URL (e.g., https://example.com)
The referrer (e.g., google, newsletter, facebook)
Marketing medium (e.g., cpc, email, social)
Product, promo code, or slogan (e.g., spring_sale)
Generated URL
Your campaign URL:
Quick Tips
- • Use lowercase and underscores for consistency
- • Keep parameter values short and descriptive
- • Avoid spaces—use + or underscores instead
- • Track all your campaigns consistently
Magic Fill
AI-PoweredDescribe your campaign in plain English and we'll auto-generate all UTM parameters instantly.
Bulk URL Builder
CSV UploadUpload a CSV file or paste URLs to generate multiple campaign URLs at once
Drop your CSV file here
or click to browse from your computer
Maximum 50 URLs allowed. Only the first 50 have been used.
UTM Parameters
Generated URLs (0)
Understanding UTM Parameters
A quick reference guide to build better tracking URLs
utm_source
Traffic source or platform sending visitors
utm_medium
Marketing channel or medium type
utm_campaign
Specific campaign identifier
utm_term
Paid search keywords (optional)
utm_content
Content variation for A/B tests (optional)
Why Smart Marketers Track Every Link
UTM tracking is the foundation of data-driven marketing.
Accurate Attribution
Know exactly which campaigns, channels, and content drive conversions — no more guessing.
Maximize ROI
Identify your highest-performing sources and double down on what works.
Smarter Decisions
Compare campaign performance side by side with real data instead of hunches.
Works Everywhere
UTM parameters work with Google Analytics, Mixpanel, Amplitude, and every analytics tool.
Frequently Asked Questions
Need Advanced Link Management?
ChottuLink provides powerful link management with built-in UTM builder, deep linking, and comprehensive analytics